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| 3LAB Booth |
This October 3LAB traveled to Cannes, France to showcase its
newest and upcoming launches at the annual TFWA World Exhibition.
According to www.dfnionline.com
, 6,303 delegates representing 2,917 companies descended upon the Palais Des
Festivals in Cannes. Better known for the iconic Cannes Film festival, the
convention center hosted the best of the best in duty free and travel retail.
Over the course of five days 3LAB met with global
distributors, international press and potential business partners to further
expand the 3LAB business. In addition, visitors from all over the world stopped
by eager to learn more about the brand and to meet the Co-Founder and Creator,
Erica Chung.
The week, though busy, was a success! 3LAB left the expo
after successful meetings with its global distributors and elated at the growing international
brand recognition. Needless to say, the industry is buzzing about 3LAB’s Super
Trio and upcoming 2014 launches including Aqua BB, the world’s most innovative
BB Cream.
What is next for 3LAB?
Further exploring new points of distribution including new doors and the
expansion into the duty free market.
Until next time…
Au Revoir Cannes!
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| 3LAB with Glamour Team (Czech Republic) |
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| 3LAB with Nobilis Team (Germany) |
